What can you do with Gmail aliases?
Gmail treats you+anything@gmail.com and any dot-variant of you@gmail.com as your real address. That gives you unlimited identities tied to one inbox.
Avoid spam
Give every site a unique alias. Block the exact ones that leak or get noisy.
Track leaks
If +acme starts getting cold emails, you know Acme sold or lost your data.
Separate categories
Filter newsletters, receipts, and social notifications into clean folders.
Unlimited signups
Need a second account on a service that allows one per email? Use a dot-variant.
A/B testing
Generate identifiable aliases for each campaign or experiment variant.
Growth hacking
Sign up with different aliases to test referral funnels end-to-end.
Referral systems
Verify your own referral pipeline works without juggling multiple inboxes.
Automation testing
QA email-triggered flows with thousands of unique addresses.
How it works
- Dots are ignored in Gmail addresses. j.ohn@gmail.com = john@gmail.com.
- Plus-tags let you append anything after a +. john+shop@gmail.com still lands in john@gmail.com.
- Filter incoming mail by the to: address to auto-sort by alias.